New Pro V1 and PRO V1x
Faster from core to cover, the new Titleist Pro V1 and Pro V1x golf balls have been designed to leave the clubface with more ball speed and lower long game spin for more distance while providing the best short game control to help golfers shoot lower scores.
More of what’s fast, less of what’s not.
More ball speed and less spin in the long game with the best Drop-and-Stop short game control.
7% Thinner Cover
A More Efficient Design. The proprietary cast thermoset urethane elastomer cover system provides the best scoring control. While great for generating high spin on approach shots and short game shots, the cover does not contribute speed. By reducing the cover thickness, we have added speed while retaining the spin and control.
New, Larger Casing Layer
More of What’s Fast. The casing layer is the speed enhancing, spin optimising layer that helps power Pro V1 and Pro V1x for exceptional distance in the long game. The new 2019 Pro V1 and Pro V1x have larger casing layers, adding more fast material to their respective designs.
New, Fast Core
More Speed. Less Spin. Same Feel. The combination of the most advanced formulation and processing capabilities deliver powerful engines to Pro V1 and Pro V1x. The new cores have more speed and less spin while maintaining their feel characteristics and compression.
The Titleist brand started with a vision – and an x-ray. The Titleist success story began one Sunday in 1930, when Phil Young, a dedicated amateur golfer and owner of a precision molded rubber company, missed a well-stroked putt in a match with his friend, who was head of the x-ray department at a local hospital.
Convinced that the ball itself was at fault, Young and his opponent went to the hospital, x-rayed the golf ball in question and found that its core was, in fact, off-centre.
With his discovery, Phil Young persuaded Fred Bommer, a fellow MIT graduate, rubber specialist and avid golfer, to head up the Acushnet Golf Division. They set out to develop the highest quality and best performing golf ball in the world; one that would be uniform and consistent in quality, ball after ball.
It took Young and Bommer three painstaking years to perfect the first Titleist golf ball, but when it was ready in 1935, it could truthfully be introduced to club professionals and golfers as the best ball ever made. Applying a lesson well learned, Young implemented a process check that is still in practice today: every Titleist golf ball is x-rayed.
The Titleist Golf Ball R&D team, driven by a commitment to continuous improvement and innovation, is made up of chemists, physicists, mathematicians, computer scientists, engineers and technicians, as well as PGA Professionals and turf management specialists. Due to their work, Titleist owns the industry’s largest portfolio of golf ball intellectual property with more than 1,000 patents.